CUSTOMER PROFILING
(Market Research Services)
MIRA Consulting
is highly experienced in developing powerful customer profiles. A
well-designed, systematically-developed customer profile program gives you
a much greater understanding of what works and what to not do.
Value - It
pays to know and understand what your customers value
and why they buy your product. There has been more that one case
where the customer buys because they like the sales person, If the
employee leaves, they could easily take their customers with them.
You lose.
Buying Factors
- MIRA Consulting can help you in this area by determining the "buying
factors" and then devise a plan to strengthen customer/company relationships.
New Prospects
- This information is also useful in developing ways to find prospects,
attract new customers, open new accounts, and improve sales. It also
lends itself to developing new, more effective advertising strategies.
Effective
Strategic Plan - Not only does this information help support and improve
your strategic intelligence effort, but it also helps you define a stronger,
more profitable market niche.
Customer
Data - When MIRA profiles your customer, we assemble information such as
credit history, business track record, management capability, background
of key staff members, financial information, internal strengths and weaknesses,
direction, and other information that can turn prospects into customers.
The database we develop for you useful in valuable insights into providing
greater customer value and satisfaction.
It pays
to have MIRA Consulting help you succeed in business by profiling your
customers. Call today for rates and availability. |
